Vurchoo Jewellery

Vurchoo Jewellery, founded by Essex-based designer Alex Angel-Benscher, is inspired by the drawings of children he met during a six-month journey across the Far East and Africa. Each collection is named after the child whose artwork influenced its design, turning every piece into a tribute to their creativity.
Driven by a mission to give back, Vurchoo partners with charities worldwide, funding education, food, and essential resources for children in need. With every jewellery piece sold, a portion of the profit goes directly to local schools in developing countries through registered UK charities.
Their Studs of Hope collection, a bestseller, embodies this purpose—combining beautiful design with meaningful impact.